Ashley has over 15 years’ experience in the carpentry trade and has worked for a number of companies in the Dorset area, acquiring valuable experience along the way!

Ashley started his training when he was in his teens and at the age of 21 he started his first job at Contour Home Design where he spent 8 years making and fitting kitchen and bedroom units from scratch. This work also included laminating and bonding Formica to create worktops and curved vanity units for Sunseeker boats in Poole.

Gaining proficient skills in cutting and joining solid hardwood worktops and creating draining grooves for under mount sinks, all with seamless joints. Then spraying with lacquer to bring to a top end finish for some of the most prestigious homes in Canford Cliffs!

In the April of 2009 Ashley started his own company, Ashwood Curves fitting kitchens and bedrooms, laying laminate and hardwood flooring, fitting internal doors and locks to many homes in the Poole and Bournemouth area. The business ran successfully for 3 years and was a good learning curve to go through when later on he established his second business New Dawn Interiors.

With a new family brings added responsibility and Ashley needed to work regular hours to support his wife and children, so he returned to full time employment working on the bench building bedrooms, studies, office and living furniture for a highly reputable company in Ferndown. Within his first year his skills were already being noticed and he was soon made up to Charge Hand in charge of a work crew and responsible for quality and time management. This is where Ashley first teamed up with Ian and after working together for four years they decided, in the spring of 2015, to create a new company that they could both be proud of with skill, craftsmanship and customer care being at the top of their agenda.

Ashley - New Dawn Interiors


Ian has over 34 years’ experience as a carpenter / joiner. He started his career at Hannafords in 1982 as a trainee carpenter manufacturing timber framed housing, chalets and sheds.

Then Ian went on to Corfe Fitted Furniture – makers of high quality bespoke furniture – machining and assembly of melamine bedroom and kitchen units, solid wood kitchen doors and manufacturing worktops. Gaining valuable experience and expertise in kitchen fitting.

Ian went on from here to gain more experience working initially for a similar company before branching out to gain experience with Office Furniture production and fitting, all the time increasing his skill set and knowledge.

In 1992 Ian went self-employed for a property maintenance company where he was site foreman doing kitchen fitting as well as roof strengthening contracts and general housing maintenance. Along the way he also carried out second fix carpentry – doors, skirting boards, staircases etc as well as some shop fitting.

Ian returned to bedroom manufacturing in 2000 as Foreman at Masterobes. Moving on to take up a position as a finishing carpenter with Sunseeker International in 2007. This work included bedrooms, galleys, and en suite bathrooms on luxury yachts. The work he carried out here is world renown for being of the highest quality.

Ian then went on to work at the same company as Ashley, in Ferndown, initially as a bench joiner and then became machine shop foreman, before leaving to setup New Dawn Interiors with Ashley.

Ian - New Dawn Interiors

New Dawn Interiors

New Dawn Interiors where every bit of your fitted furniture is lovingly made to the highest standards that not only do they expect themselves, but also deliver what you would expect to find from a local company.

Ashley and Ian are so proud of what they make and for the service that they provide that not only do they offer outstanding quality but they strive to make it as affordable as possible, keeping their prices lower than most competitors. Now has never been a better time to have your fitted furniture made!

In their first year of trading their reputation for quality work has already been noticed, with many customer leaving feedback on Checkatrade, Facebook and by mail, leaving comments on how happy they are and that they are so pleased with the services New Dawn Interiors provided that they have been recommending us to their friends, which Ashley and Ian are both so happy to hear as it makes their journey to fulfil their dreams that much better.

Both Ashley and Ian like nothing more than happy Customers, which in turn, gives great job satisfaction.

New Dawn Interiors

Contact Ashley and Ian today to start making your ideas a reality